Don’t—put too much fertilizer. Applying fertilizers on your lawn is the first basic step in lawn care but you have to know what type of grass you have and what plant food to use. Horticultural studies show that the nitrogen in fertilizer can burn your lawn, and when temperatures get higher, the likelihood of burning goes up. To prevent damage, go for a slow-release fertilizer with lower nitrogen content. Make sure you follow the directions carefully when applying it to the grass.

Do—water you lawn on a consistent schedule, preferably before the sun rises in the morning (around 5 a.m.) or late at night. Moisture is best absorbed during these times because the temperature is relatively cooler. If you have just planted a new lawn, you will usually need to water once a day so the seeds can germinate and a good solid root system can form. On average, this can last from 2-8 weeks, depending on the type and grass and season. Also, it’s best to water deeply that watering too often. Frequent, light watering produces a shallow-rooted lawn, and you don’t want that.

Don’t—water your lawn before mowing. Horticultural magazines will say that that you should water your lawn a day before mowing to avoid the ugly crowning at the tip of your grass. Watering your lawn a day before they get mowed will give them time to recover and make them look nicer as they start growing again. Mowing should also depend on the type of grass’ optimal height. Recommended mowing heights are 3 inches for tall fescue, 2 1/2 inches for perennial ryegrass, and 1 inch for bentgrass.

Do—apply occasional pesticide or herbicide to your lawn. According to the U.S. Environmental Protection Agency, about 9 million pounds of 2, 4-D is used on U.S. lawns every year. This pesticide is the most commonly used pest control solution for residential and commercial use. Grass grows best in a biologically active soil where soil organisms like earthworms recycle plant material so that nutrients are slowly released in the root zone of the grass. Any excess of organisms like ants and worms can cause your grass to die so an occasional application of pesticide—like once every 4 months, would be good.

Do—remove excess thatch. A thatch is the partially decomposed grass stems, roots, and leaves found between the green part of a lawn and the surface of the soil. Thatch problems are caused by excessive fertilizing and watering, infrequent mowing, and frequent pesticide use. Surrounding trees and shrubs could also cause thatches, especially if they do not receive enough water. Provide more water to grass that have trees and shrubs nearby.

Do—design your garden efficiently. Planning is the key, taking into account the existing environment such as trees and shrubs, plants, sun, wind and water. The landscape design should ensure water drainage back to the ground’s water table. Patios and walkways should be sloped so water drains into the lawn bed.

Do—try to use organic fertilizers for your soil. This is actually more for the environment but using organic fertilizers and plant food decreases the release of green house gases; so it’s always good to do your part.

Try looking at horticultural magazines for more tips on caring for your lawn. You can also contact your most trusted lawn care specialist in Hillsborough, Pinellas, and Pasco.

Get plucky. Spring can be the best season for weed plucking because weed roots are shorter and not as tough. Spray on vinegar or pluck out weeds using a fork or claw tool. To prevent weeds growing back, use corn gluten which also works as an organic fertilizer. To cover over unsightly bare spots, you can sprinkle grass seed and compost.

Rake once, and rake hard. On dry spring days, get out the rake to remove dead grass and matted grass. Use a stiff rake and apply plenty of elbow grease. Aggressive raking eliminates the need for costlier machine-dependent processes such as de-thatching. (Thatch is dead grass tissue.) Raking should also be done before you apply seed to your lawn.

Top it up. Apply a quarter-inch layer of topsoil and compost to level out your lawn and add nutrients. Topsoil also reduces thatches. If your lawn has holes, fill them with a little soil, rake in the soil until it is level, and then apply seed.

Avoid a close shave. If wet weather has meant postponing spring mowing, set your mower higher. Mow frequently after the first spring mow. Mow when your grass reaches just below 4 inches. Each time you mow, change the direction to reduce the build-up of clippings.

Start spreading the seed. Spread seed in the spring (ideally before May) to keep your lawn thick and healthy. To ensure your lawn is getting all the nutrients it needs, add compost or topsoil to the seed; this also improves water retention. To seed by hand, scatter half the seeds while walking in one direction, and half at right angles to the first direction.

There are many types of seed. Kentucky bluegrass provides a lush, dark green lawn. Fine fescue is a lighter green grass ideal for shadier parts of your lawn. Your choice of seed should match growing conditions: analyze whether your lawn needs a shady or sunny mix. When you spread seed, remember that moisture is the key to ensuring that the seed takes root. Dont let water puddle or run off.

Make moss history. Moss develops due to growing conditions such as soil with too much acid, too little light, and poor drainage. You may not be able to change sunlight in your yard or garden, but you can fix problems such as drainage and acid levels with sand and lime.

Apply lime to reduce the acid in your soil after heavy winter rains. Grass prefers alkaline soil but rains wash away nutrients. Crushed egg shell lime is organic and eco-friendly. Compost also acts to neutralize acid.

Each spring begin your lawn and garden care with a simple pH test of your soil by inserting a pH thermometer; a pH above 6.5 means your soil is acidic.

If changing the pH level is a challenge, consider acid-loving blueberry and strawberry, heathers, holly, hydrangeas, azaleas, ferns, primroses and groundcovers such as periwinkle, bugleweed and foamflower. Willow and oak trees also thrive in acidic soil.

Tapping into extensive pet market report collection and analyst expertise, this report provides detailed market breakouts and insights not available elsewhere. Covering non-food pet supplies of all types and for all companion animal types, the report examines trends in flea/tick care products, cat litter, toys, rawhide chews, bedding, grooming products, supplements, clean-up products and many other product segments. Using 2009 as the base year, it charts sales since 2005 and forecasts sales through 2014; breaks the market out by animal type and product category in both the mass-market and pet specialty channels; presents dollar sales and market share for leading marketers and brands; analyzes competitive strategies and shifts; profiles top companies and market innovators; analyzes new product trends; and provides demographic and psychographic profiles of product purchasers.

Trends examined include product positioning vis-à-vis the new economy; product humanization and pet pampering; natural, organic and “green” appeals; corporate responsibly and cause marketing; celebrity marketing and licensing (here comes Martha!); pet travel and convenience products; and gift/holiday fare. Special features include an expanded discussion of pet supplies purchasing by change in economic situation and by retail channel, focusing on cross-channel shopping and shopper loyalty; and proprietary pet owner survey data collected by  focusing on the economy and on the natural/organic products segment.

For more information please visit:

http://www.aarkstore.com/reports/Pet-Supplies-and-Pet-Care-Products-in-the-U-S-8th-Edition-Pet-Health-and-Pampering-The-New-Value-Equation-37920.html

PH.NO. 919272852585

Tapping into extensive pet market report collection and analyst expertise, Pet Supplies and Pet Care Products in the U.S., 8th Edition: Pet Health and Pampering: The New Value Equation provides detailed market breakouts and insights not available elsewhere. Covering non-food pet supplies of all types and for all companion animal types, the report examines trends in flea/tick care products, cat litter, toys, rawhide chews, bedding, grooming products, supplements, clean-up products and many other product segments. Using 2009 as the base year, it charts sales since 2005 and forecasts sales through 2014; breaks the market out by animal type and product category in both the mass-market and pet specialty channels; presents dollar sales and market share for leading marketers and brands; analyzes competitive strategies and shifts; profiles top companies and market innovators; analyzes new product trends; and provides demographic and psychographic profiles of product purchasers.

Trends examined include product positioning vis-à-vis the new economy; product humanization and pet pampering; natural, organic and “green” appeals; corporate responsibly and cause marketing; celebrity marketing and licensing (here comes Martha!); pet travel and convenience products; and gift/holiday fare. Special features include an expanded discussion of pet supplies purchasing by change in economic situation and by retail channel, focusing on cross-channel shopping and shopper loyalty; and proprietary pet owner survey data collected by  focusing on the economy and on the natural/organic products segment.

Meanwhile, pet market themes including humanization, health and convenience drive the world market for pet supplies, while taking on different meanings according to level of market development. And primarily because of these trends—coupled with the ongoing expansion of major multinational pet product marketers, pharmaceutical outfits, and big-box retailers—global sales of pet care products continue to rise despite the economic times. Pet Supplies and Pet Care Products: Global Market Overview 2010 charts global sales of non-food pet products for the 2005-2009 and 2009-2014 periods, comparing sales of non-food supplies with sales of pet food and pet products overall, and providing additional 2009 breakouts by world region, marketer and distribution channel. New product trends are quantified in terms of number of product launches (reports and SKUs), which are further broken out by world region, marketer, and package tag/marketing claim. Trends in the all-important BRIC nations of Brazil, Russia, India and China are charted separately, as is the market involvement of Spectrum Brands (United Pet Group and Tetra), Canada’s Rolf C. Hagen, Hartz Mountain (owned by Japan’s Sumitomo) and leading pet market catalog/online seller Drs. Foster & Smith.

For more information please visit:

http://www.aarkstore.com/reports/Pet-Supplies-and-Pet-Care-Products-The-U-S-Market-and-a-Global-Perspective-37922.html

PH.NO. 919272852585

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Table of Contents :

Global Market Overview

Value of Global Pet Care Product Sales

Figure 1: Global Retail Sales of Pet Supplies: 2005, 2009 and 2014 (in billions of U.S. dollars)

Figure 2: Global Retail Sales of Pet Supplies: Compound Annual Growth Rates, 2005-2009 vs. 2009-2014 (percent)

U.S. Retail Sales Slow in 2009

Figure 3: U.S. Retail Sales of Pet Supplies: 2005, 2009 and 2014 (in millions of dollars)

Market Share by Global Region and Channel

Figure 4: Share of Global Pet Supplies Sales by Region: 2009 (percent)

Retail Expansion Key to Growth in Developing Markets

Global Sales by Distribution Chanel

Figure 5: Share of Global Sales by Region: Non-Food Pet Supplies vs. Pet Food, 2009 (percent)

Pet Product Marketer Ranking

Figure 6: Global Pet Product Market Leaders: 2009 (percent)

Spectrum Brands an International Pet Supply Powerhouse

Figure 7: Pet Supply Share of Spectrum Brands Net Sales, 2007-2009 (percent)

Sumitomo Expanding Hartz Brand in Asia-Pacific

Rolf C. Hagen a Privately Owned Global Player

Mars Consolidates Global Brand Focus

Rates of Global Product Launches

Table 1: Number of Global Pet Supplies Product Launches: Reports and SKUs, 2005-2009

North America Out Front

Figure 8: Pet Supplies Product Launches by Number of SKUs: BRIC Countries, 2005-2009

Table 2: Share of Global Pet Supplies Product Launches by Region: 2005, 2007 and 2009 (percent)

Top Global Marketers by Level of New Product Activity

Table 3: Top 10 Companies by Number of Global Pet Supplies New Product Launches: 2005- 2009

Key Marketing Claims Involve Premium Appeals

Table 4: Top 20 Package Tags/Marketing Claims: By Number of Global Pet Supplies New Product Launches, 2007 vs. 2009

Illustration 1: Advertising for Rolf C. Hagen GLO Aquarium Lighting

Illustration 2: Advertising for Beaphar Calming Dog and Cat Collars

Illustration 3: Advertising for PetSafe Electronic Training Products

Drs. Foster & Smith Ranks High in Catalogs/Online

Illustration 4: Advertising for DrsFosterSmith.com

Global Market Trends

Humanization at Core of Value Growth

Health Trends Increasingly Relating to Pet Age, Obesity

Convenience Appeals Vary by Level of Market Development

Impact of Aging Human Population

The Urban Effect

Tapping High-Income Demographics

Trickle-Down Premiumization

Strong Global and U.S. Sales of Pet Medications Bode Well for Pet Supplies of All Kinds

Figure 9: Share of Global Animal Health Sales: Production Animal vs. Companion Animal, 2003, 2007 and 2012 (percent)

North American Pet Insurance Going Strong

Focus on Indoor and Smaller Pets

Food/Non-Food Brand Cross-Over

Walmart and Other Big Boxes Eying India and Russia

The Internet Effect

Table 5: Global Internet Penetration Rates and Share of World Users, 2009 (percent)

BRIC Country Pet Market Snapshots

Brazil

Russia

India

China

For more information please visit:

http://www.aarkstore.com/reports/Pet-Supplies-and-Pet-Care-Products-Global-Market-Overview-2010-37921.html

PH.NO. 919272852585

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